broke: “do your part! If we all buy hybrids and turn off the water when we brush our teeth we can beat climate change together!”

woke: “individual behaviors will never stop climate change because corporations pollute far more than individuals ever will, the only solution is to abolish capitalism”

bespoke: “engaging in reckless consumerism simply on the grounds that individuals don’t pollute as much as corporations ignores that 1) consumer-derived profits enable corporations to pollute further and 2) a lot of that pollution is generated by manufacturing and shipping the consumer good you’re thinking about buying. The only solution is to abolish capitalism, but reducing your consumerism both starves corporations of the profits they need to operate and accelerates their downfall, and also mitigates and delays the impact of climate change one tiny little bit”