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What's the material reason for movies nowadays being full of Marvel soy banter?

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BeamBrain [he/him]@hexbear.net
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askchapo@hexbear.net
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GVAGUY3 [he/him]@hexbear.net
31 points

Marvel makes a lot of money. Films need a lot of money to make back investment cost. Copy Marvel to make money.

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Shoegazer [he/him]@hexbear.net
15 points
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This is basically it. The style existed before MCU, but it obviously was a dead cow by then. MCU just came along and started beating it, and new movies and even games came along and had sex with the corpse

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Frank [he/him, he/him]@hexbear.net
4 points

It’s kinda just John Landis bullshit INNNNN SPAAAAAACE

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glimmer_twin [he/him]@hexbear.net
11 points

In bastardised Marxian terms, Disney/Marvel “innovated” giving them a competitive advantage and now the competing capitalists in their industry are scrambling to catch up.

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