When I worked in agencies you could pick the suits that had lost touch with reality by how much they seemed to believe that targeted ads are useful enough to be some kind of public service. Now google use the same rhetoric to justify user tracking
“Chrome is finding new ways to increase tracking and keep you even if you want to leave. Chrome also steals your interests and prevents you from managing them. Then, sites you visit can buy your interests from Chrome and force feeds you ads.”
There I fixed it.
I like how the assumption seems to be that the thing users object to about “websites track your browsing history around the web in order to show you targeted ads” is… the “websites” part
Ah yes, Google the benevolent gatekeeper to my user interest metrics, surely not to sell them to anyone who is willing to pay the smallest pittance upon mere request.
some times wonder if it’s worth building a service where someone pays a pittance as a test fee and then gets presented with whatever you can get together on them via RTB ads
because just showing someone the amount of data carried in an RTB packet is too disconnected from reality (which gets closer to “the bidder probably has your house geolocated just from the ad data on that one add the android app shoved in your face without warning”
(of course, the RTB houses would likely want to kill such a service because it would show just how much shit they tie together)
and the state. don’t forget they also sell this data to law enforcement and the defense agencies. even if you believe you have nothing to hide, this should worry you because LE can and will cherry pick the data to manufacture a case against you if the whim suits them - given adequate quantities of data, you can reach almost any conclusion you want if you put on strong blinders and interpret only the convenient subset.
Sites you visit can ask Chrome for your interests to show you ads.
Nifty. Let’s ask what my browser has to offer instead (Firefox + uBlock Origin).
Sites can not show you ads.
Hmm that’s a tough choice hmm.